Werkstudent Content & Brand (m/w/d)

About the Role

This is a hands-on brand and content role at a growing B2B performance marketing agency in Berlin. You will own the full brand presence, from founder LinkedIn content to short-form video to pitch decks, and have real autonomy to shape how the company shows up across every channel. It is a great fit if you want to build something from scratch rather than maintain what already exists.

What You'll Do

• Write LinkedIn content for founders and the company account, including hooks, storylines, and carousels tailored to a B2B audience.

• Produce image and video content end-to-end: concept, shoot, edit, and deliver Reels, talking heads, customer testimonials, and behind-the-scenes clips.

• Maintain brand consistency across all touchpoints including the website, pitch decks, sales materials, and templates.

• Build and manage a content calendar to keep publishing cadence consistent and predictable.

• Track content performance, identify winning formats, and use data to inform what gets scaled.

What We're Looking For

• Currently enrolled as a student and available 16 to 20 hours per week, ideally for 12 or more months.

• Proficient in video editing tools such as CapCut, Premiere, or equivalent software.

• Proficient in design tools such as Figma, Canva, or equivalent for creating visual assets and presentation materials.

• Demonstrated experience producing LinkedIn content and a clear understanding of what performs on the platform.

• Experience writing marketing and brand content for B2B or SaaS audiences.

• Experience managing content calendars and executing consistent publishing schedules.

• Experience analyzing content performance metrics and translating data into strategic decisions.

• A portfolio or examples of content you have already created and shipped.

• German proficiency at C2 or native level.

• Nice to have: experience with photography, lighting, or on-location production; background in GTM or sales enablement for B2B software companies.

Location

On-site in Berlin, Germany (Mitte area). Visa sponsorship is not available for this role.