Founding GTM

About the Role

This is the first dedicated go-to-market hire at an early-stage B2B SaaS company building AI-powered software for industrial distributors and manufacturers. You'll work directly with the CEO to turn founder-led sales into a repeatable, scalable GTM motion — starting as a hands-on doer and growing into the architect of the entire GTM organization.

What You'll Do

• Partner with the CEO to design and execute a full go-to-market strategy, from early pipeline generation to a systemized, repeatable playbook.

• Personally drive outbound pipeline: cold calls, targeted email campaigns, trade shows, and new channel testing to reach industrial executives.

• Identify what messaging, channels, and processes work — then codify them into documentation and playbooks the next ten GTM hires can run.

• Build AI automations across the GTM stack, including account research, personalization, campaign execution, and sales intelligence.

• Join customer calls and deeply understand how industrial distributors operate, translating those insights into acquisition strategy.

• Turn repeatable processes into scalable infrastructure that grows the function without growing headcount proportionally.

What We're Looking For

• 1–4 years of experience generating pipeline through outbound sales activities (cold calling, email campaigns, trade shows, or events).

• Demonstrated ability to build and systematize repeatable sales processes or GTM motions from the ground up.

• Hands-on experience building AI automations, scripts, or small applications to increase sales productivity — you use AI to accelerate your own work.

• Proficiency writing targeted outbound messaging that converts; experience with AI tools for sales automation, account research, and personalization.

• Track record of learning complex B2B sales environments quickly and translating market insights into strategy.

• High agency — you've started something, organized from scratch, or shipped side projects without being told to.

• Clear, compelling communicator — in writing and in conversation.

• Experience working with C-suite or executive stakeholders in industrial, manufacturing, or distribution sectors is a strong plus.

• Technical background (engineering, mathematics, physics, or computer science) or demonstrated technical depth is a bonus.

• Prior experience founding a company, launching a product, or taking something from zero to market fit is a plus.

• US citizenship or valid US work authorization required; visa sponsorship is not available.

Compensation & Benefits

Base salary: $100,000 – $170,000 USD annually. Visa sponsorship is not available for this role.

Location

On-site in San Francisco, CA. This is a full-time, in-person role.